Beliefs regarding women’s political ability, parenting roles, and presence in the workforce reported by the General Social Survey over the past three decades indicate an overall trend toward gender equality, but also reveal a surprising dip in the late 1990s. Looking for explanations, David Cotter, Joan M. Hermsen, and Reeve Vanneman (American Journal of Sociology, July 2011) conclude that the usual suspects—increases in women’s workforce participation, income, and years of schooling, along with broader ideological changes—cannot account for this curious pattern, as they all rose, slowly but steadily. They argue the drop in the ‘90s likely reflects cultural shifts toward support for women’s equality and choices, especially the choice to stay at home with their children.