Part of the privilege of being white is having a society that considers you the norm and is, therefore, organized around you. A really nice example of this is “flesh” color. What is flesh color?
Ben O. sent us this 1952 ad for bandaids (from Vintage Ads)
The next set of images come from Nathan Gibbs’ flickr photostream:
A lot of companies have gotten a clue. Crayola doesn’t have flesh color anymore (or so I’ve heard, let me know if I’m wrong). And now they make “multicultural crayons.” Though, Nathan notes:
It’s interesting how “culture” here is a substitute for “race.”
Still, “white” skin is still taken-for-granted in many products. Here are a couple examples I’ve collected (found here and here):












