Muriel Minnie Mae sent in this video, a cartoon that presents a lot of the “men are like THIS, but women are like THIS!” stereotypes. The “female” is a circle and the “male” is a square (a very common type of imagery–things depicting masculinity are often angular, while those evoking femininity are often round or curvy).
Notice that the woman can’t go on a business trip because she’s (literally) tied to the house. Also, both men and women have the same image of the “ideal partner”–someone who cooks, cleans, and cares for the kids, though of course the man who wants this is a jerk and the woman who wants this is, presumably, dreaming.
At the very end of the video it says “stereotypes?” I don’t know what the intention of the makers of the video is–to parody stereotypes, or if they actually accept them, but it doesn’t really matter, as far as I can tell, because the video is useful either way.
Good for providing a quick, funny overview of lots of stereotypes and the way our gender myths lead us to believe that men and women literally do everything differently. Also, you can pick up a little Italian.
Thanks, MMM!

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Also, notice how the woman often talks like a child (particularly obvious in the shopping scene).
But I’m really puzzled about what they were trying to accomplish with this video… It’s not a parody because the authors are not looking at the stereotypes from a perspective that might make them funny.
And the question at the end doesn’t make any sense… What else could they be if they’re not stereotypes?!?
Yes, very confusing. But at least there were a few moments where patriarchal structures have been appointed (of course as a global fact and less in a emancipatory way):
- in “business trip”: a woman can’t travel like a man, cause she is bounded to the household
- in “handbags”: the woman got a spray with the name “alarm” on it in her bag. I read this as a self-defence tool. But maybe it’s just to keep dogs away…
hmm…still very confused.
Maybe it’s a very weird way to tell that in the end we are all the same (which is also weird). We are all (smiling) stars and the rest is just stereotypes (which we can smile away)!
This looks like a short film funded by the European Community and the regional government in Lombardy to contrast and challenge our stereotypes of men and women. Not particularly incisive though: I hope the winning project was better.
My mother-in-law sent it to me with a note about how true the differences are. I’m not sure I agree with her but that’s neither here nor there.
Thanks for posting it.
Really a piece of garbage.
It looks to me like the kind of film that would be used in a class, to be followed by a great deal of discussion. Like showing old ads to provoke discussion.
The star seemed to me a whole individual, rather than a couple.
MMM’s m-i-l needs to meet more people.
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[...] August 5, 2008 Filed under: bias, gender — jj @ 7:09 pm This video was found on Sociological Images, thanks to the Situationist. As the first site remarks, it is hard to tell whether the [...]