
iStockPhoto.com // Oleg Elkov
from the corner to the digital street
As the distinction between life on the internet and life in the real world blurs, one consequence is that our online behavior can have a tremendous impact on our offline lives—think of someone who gets fired over an insensitive Facebook comment or derogatory Tweet. But as Yuan Hsiao and colleagues show in their new study, this relationship goes both ways. Our real world lives also affect our online interactions.
As social media becomes central to political and cultural life, studies have tended to focus on either online interactions or the ways online behavior shapes real-world outcomes. The findings of this paper instead demonstrate a more complex process whereby offline proximity and interaction create the necessary conditions for online conflict. This can bring the business of the euphemistic “corner” onto the “digital street,” further exacerbating tensions. Moreover, this paper shows that using qualitative analysis to interrogate quantitative “big data” findings is an important step for capturing the complexity of contemporary social life.